Privacy Policy

BirdRock Brands including BirdRock Home, BirdRock Garden, and Sofia+Sam are committed to respecting your privacy and recognizing your need for appropriate protection and management of contact information you share with us (the phrase "contact information" means any information by which you can be contacted or identified, such as your name, mailing address, email address, telephone number, etc.). The purpose of this Privacy Policy is to inform you what information we may collect from you, how we use such information, and the choices you have regarding our use of, and your ability to review, correct and opt out of our use of, the information. This Privacy Policy applies to information we collect about you in our stores and through our websites and mobile applications. By using any of our web sites, mobile applications, or sharing your contact information with us, you are accepting and consenting to the practices described in this Privacy Policy.

As a part of our commitment to your privacy, BirdRock Brands support and adhere to the guidelines and practices adopted by the Direct Marketing Association's "Privacy Promise to American Consumers." We have agreed to (1) provide customers with notice of their ability to opt out of information rental, sale, or exchange with other marketers; (2) honor customers' requests not to share their contact information with other marketers; and (3) honor customers' requests not to receive mail, telephone, or other solicitations from BirdRock Brands.

Collecting Information About You

There may be times (such as when you purchase or order a product, subscribe to a service, register to receive catalogs, or to participate in contests, sweepstakes or promotions, etc.) when we ask you to provide certain contact information about yourself, such as your name, shipping/billing address, telephone number, email address, social media user name, birth date, gender, occupation, personal interests, and other information. We may also maintain a record of your product purchases.

Whether or not to provide such information is completely your own choice. But if you choose not to provide the information we request, you may be unable to purchase products, or access certain services, offers and content on our web sites. In addition, we may need to contact you via phone, email or mail to address questions or issues specific to your order, entry, etc., even if you have opted to not receive marketing communications from us.

In general, you can visit many of our web pages without telling us who you are or revealing any contact information about yourself. We may track the Internet domain address from which people visit us and analyze this data for preferences, trends, and site usage statistics, but individual users will remain anonymous, unless you voluntarily tell us who you are. We may also receive anonymous usage data from your mobile phone or other device you use to access our web sites or our mobile applications, including location data.

If you access any of our websites or mobile applications with your log-in credentials from a social networking site (e.g., facebook or twitter) or if you otherwise agree to associate your account with us with a social networking site, we may receive personal information about you from such social networking site, in accordance with the terms of use and privacy policy of the social networking site. We may add this information to the information we have already collected from you via our stores, websites and mobile applications.

How We Use Information About You

We use your contact information for internal purposes only, such as:

  • confirming and tracking your order, subscription, or registration;
  • analyzing preferences, trends, and statistics;
  • informing you of our new products, services, and offers; and
  • providing you with other information from and about BirdRock Brands.

We process your contact information only in ways compatible with the purposes for which it was collected or authorized by you. To the extent necessary for such purposes, we take reasonable steps to make sure that your contact information is accurate, complete, current, and otherwise reliable with regard to its intended use.

To serve you better, we may combine information you give us online, in our stores or through our catalogs. We use that combined information to enhance and personalize the shopping experience of you and others with us, to communicate with you about our products and events that may be of interest to you, and for other promotional purposes.

We may contract with companies or persons to provide certain services including credit card processing, shipping, data management, promotional services, etc. We call them our Service Providers(PayPal, UPS). We provide our Service Providers with the information needed for them to perform these services. We also ask our Service Providers to confirm that their privacy practices are consistent with ours.

We may share contact information and other data with businesses controlling, controlled by, or under common control with any BirdRock Brands. In certain instances we may disclose your contact information when we have reason to believe that it is necessary to identify, contact or bring legal action against persons or entities who may be causing injury to you, to BirdRock Brands or to others. We may also disclose your contact information when we believe the law or legal process requires it.

Opting Out Of Marketing And Transfers; Updating and Deleting Information About You

We want to communicate with you only if you want to hear from us. If you prefer not to receive direct marketing from us or if you would like to opt out of our rental or exchange of your information with other marketers, please let us know. In the U.S., you can call us at  1.888.436.7694 or send us an email at info@birdrockbrands.com. Please be sure to include your full name, email address, mailing address, and specifically what information you do not want to receive. If you would like to update or correct your email address, mailing address or other contact information with us please contact us the same way. If you like, you may use either of the following statements in your message to us:

  • "I prefer not to receive email advertisements, such as updates regarding products and services, special promotions or upcoming events."
  • "I prefer not to receive direct mail advertisements, such as periodic catalogs and mailings regarding products and services, special promotions or upcoming events."

You may also click the designated link at the bottom of all email advertisements to be removed from future email updates.

Please note that any requests to remove or update your contact information may take up to five days for your email request and 6–8 weeks to process your postal mail request.

Policy Changes

If we decide to change our privacy policy in whole or in part, we will inform you by posting a notice on our web sites, as applicable. Those changes will go into effect on the effective date posted in the notice and at the end of the revised Privacy Policy. The new policy will apply to all current and past users of our web sites and will replace any prior policies that are inconsistent. Your continued use of our web sites or other services constitutes your acceptance of the practices described in the revised Privacy Policy.

Your Feedback

To help us improve our privacy policy and practice, please give us your feedback. In the U.S., you can call us at 1.888.436.7694 or send us an email at info@birdrockbrands.com.

Effective Date: July 1, 2014